Google Ads

PPC THAT PAYS THE WAY.

not just clicks.

Search, performance max and shopping campaigns built around what actually makes you money. I set up the tracking properly, structure campaigns around real buying intent and keep optimising, so you get the highest return for your pound possible.

From £750 / month

What's included

Account audit and tracking set-up or fixes (GA4, Google Tag Manager, conversion tracking, enhanced conversions)
Keyword research and campaign structure
Search, Performance Max and shopping campaigns
Ad copy and landing page recommendations
Negative keyword and budget management
Monthly reporting on cost per result and return

Who it's for

Businesses already spending on Google Ads without being sure it’s working, or ready to start and wanting it set up properly from day one.

How I approach it

Tracking comes first, always. If Google can’t see what’s actually converting, it can’t optimise for it and neither can I. Once the data is accurate, I structure campaigns around genuine buying intent, cut the spend that isn’t earning its place and put budget behind what’s proven to work. From there it’s continuous refinement: search terms, bidding, ad copy and landing pages, all measured against real business results rather than clicks.

Proof

Recent results.

London City Bus Tours

+36%

in first time customers YoY

The call: Expand visibility & sales amongst high-intent customers by using structured ad campaigns to pick up traffic for long-tail keyword terms that SEO didn't cover. Consistent bid management used to compete in a highly saturated space.

Cottage Logs

+82%

sales revenue YoY

The call: Hyper-targeted local ads & landing pages to supplement SEO and reach the target market in the right place.

In their words

Sound like what you need?

let's talk it through.

Tell me where things are at. I’ll tell you honestly where I’d start and what it could look like.